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Accomplished senior-level Digital Marketing executive with 20+ year track record of successful strategic and tactical leadership that spans: 1) Brands and Agencies; 2) Fortune 100s, SMBs and Start-Ups; 3) US and International. Exceptional track record mentoring and developing internal/external teams, short-term and long-term strategic planning/budgeting/forecasting and Digital thought leadership.
AREAS OF EXPERTISE
Digital Marketing Strategy & Thought Leadership
Team/Department Building
Analytics & Measurement
Creative Concepts & Branding
Budgeting, Forecasting & Long-Term Planning
TECHNICAL COMPETENCIES
Customer Relationship Management
Marketing Automation & Lead Nurturing
Analytics
Optimization & Testing
SEO & Paid Search
Display & Remarketing
Mobile & Local
Content Marketing
Social